Marketing Lab

SWBAT demonstrate understanding of the concepts and processes needed to obtain, develop, maintain, and improve a product or service mix in response to market opportunities and/or to build brand for the organization./ Los estudiantes podrán demostrar comprensión de los conceptos y procesos necesarios para obtener, desarrollar, mantener y mejorar una mezcla de productos o servicios en respuesta a las oportunidades del mercado o para construir la marca de la organización.

SWBAT demonstrate understanding of the concepts and processes needed to identify, select, monitor, and evaluate sales channels

SWBAT demonstrate understanding of concepts and strategies utilized in determining and adjusting prices to maximize return and meet customers’ perceptions of value

SWBAT demonstrate understanding of the concepts and strategies needed to communicate information about products, services, images, and/or ideas to achieve a desired outcome